Powerful Customer Testimonial Videos That Drive Sales
At Customer Catalyst we create bespoke customer testimonial videos of your customers sharing their positive experiences, giving your business the third-party validation it needs to succeed.
84%
People say that they've been convinced to buy a product or service by watching a brand's video.
56%
Businesses found that customer testimonials were the most effective type of video content for their marketing goals.
93%
Businesses report getting a new customer as a direct result of a video on social media.
64%
Businesses saw an increase in website conversions from having a customer testimonial video.
Take a look at our work
Why are videos important for your sales and marketing goals?
Testimonial videos provide sales and marketing teams with powerful, third-party validation that can help them overcome objections and close deals more effectively.
By sharing existing testimonial stories and experiences with a wider audience, customers can see and hear real people discussing their positive experiences. This can help create an emotional connection and inspire them to take action.
"Fueling the business journey with authentic narratives. Join the catalyst for B2B transformation as we spotlight the heart of our brand through powerful customer testimonial videos. Elevate your story, become our catalyst – together, we build a thriving community, connecting through real voices and genuine business impact."
Wayne Lee Williams
Founder, Customer Catalyst
Services We Provide
Location Based Videos
Our location-based videos are shot on-site with a professional film crew using a traditional client and customer interview format. This type of video is ideal for businesses looking to showcase their products or services in a real-world setting and capture the emotion and authenticity of their customers' experiences.
Location Agnostic Videos
Our online interview videos with motion graphics use just audio from an online interview, and then motion graphics are used to convey the key messaging. The advantage of this type of video is that it is not restricted by geographical locations, since the interview is conducted online. These videos are also ideal if customers are reluctant to be recorded on camera.
Case Studies
We can draft customer case studies that support your customer testimonial videos. These case studies can be uploaded to your website or form part of a wider press release and PR campaign. Our team will work closely with you to identify the most compelling success stories from your customer base, and craft a detailed case study that highlights the key benefits of your product or service.
PR & Inbound Marketing
We offer a range of PR and inbound marketing services that are designed to amplify your message and maximize the impact of your customer testimonial videos. Our team of experienced PR and marketing professionals will work closely with you to develop a comprehensive PR and inbound marketing strategy that leverages your customer testimonial videos to drive traffic, generate leads, and build brand awareness.
Some of the PR and inbound marketing services we offer include:
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Press release writing and distribution
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Media outreach and placement
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Content marketing and creation
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Social media marketing
Trusted by our customers
Billy Loizou
Area Vice President APAC
Amperity
I'm very happy with the customer testimonial video, this will be a great asset for us as we look to continue our growth in the APAC region.
Michelle Carden
B2B Technology Marketing
Snaplogic
The Location Agnostic Customer Testimonial Video was a great solution for us, as our customer was based overseas. We now have an asset which will help us to drive growth in the region.
Paul Dundon
Founder, CEO
Direct Health Solutions
The team did a great job with the MedTrack product video, as it’s very clear and concise in its communication of our product. This will really help us with both sales enablement and marketing.
Tim Beard
Chief Commercial Officer
Silverbullet
The Customer Testimonial Video from Network Ten, was integral to our inbound marketing campaign, in highlighting the positive benefits of our partnership.
We partner with AZK Media to offer premium customer content and bespoke PR services